High Performance Media
I’m the founder of High Performance Media. It’s my own technology company, and I run it today.
Visit highperformancemedia.co →Founder, High Performance Media · Former Chief Revenue Officer · Eagle Scout · U.S. Navy Reserve veteran · Navy Honor Recruit
Twice I earned a promotion, and twice someone else decided I was done. Now I build my own.
I run my own technology company and online communities, and I’m a co-host of Exit Plan Radio, a show about building a business beyond the paycheck.

01 / Story
It starts with my father, an entrepreneur and an artist who hand-painted highway signs and murals before computers could print them.
“I grew up in the sign business, which actually is the ads business.”
I grew up in West Texas. I’m an Eagle Scout. In high school I wrestled and was named my team’s most valuable player.
I’m a U.S. Navy Reserve veteran. In boot camp at Great Lakes, I led my unit after the recruits before me were removed from the job. At the end, I was named Honor Recruit.
I went from the reserves to active duty and deployed to Kuwait for about a year.
After the Navy, I went to college on the GI Bill to study music and sold cars full time alongside it. I sold cars for about ten years. One month I sold 30.
At one dealership, I moved from sales into management and was told I was next in line for general sales manager. I lost that job and went back into sales.
I was the first hire at a pay-per-call company. It got paid for each customer phone call its advertising brought in for a business.
I started as an account manager and was promoted to Chief Revenue Officer. I also built the compliance department. Then the owners let me go.
Twice I earned a promotion on someone else’s payroll. Twice someone else decided I was done.
Now I build my own: High Performance Media, my own technology company, and online communities. I also co-host Exit Plan Radio.
02 / Now
Here’s what I’m doing now: my company, Exit Plan Radio and online communities.
I’m the founder of High Performance Media. It’s my own technology company, and I run it today.
Visit highperformancemedia.co →I co-host Exit Plan Radio, a show about building a business beyond the paycheck. It’s launching soon. I cover how to find the first people who will pay for a skill.
Meet the hosts →03 / Off the clock
Outside work, I’m a dedicated athlete. I live a life devoted to Christ.
I still live in West Texas, by choice, because my family is here. And I still practice music. The way I put it:
“I gave a recital. Tomorrow starts again.”
04 / Exit Plan Radio
Join the insider list on the show’s site, and you’ll know when the first episode goes live.
Join the Insider List